“If you are thinking of looking for a job this year, or are already searching for one, be warned: for some job seekers, the rules have changed. Technology and social media have altered the way some employers consider candidates. Simply sifting through job postings and sending out applications en masse was never a good route to success, and is even less so now.” Take a look at this New York Times article.
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Having a social media presence and Googling your name is great. However, you should be careful to make sure that if there you DO have social media that is public (such as Twitter) that you are not posting anything inappropriate or anything that can prevent you from getting hired.